The Squid Game

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Neta porte had outlasted the competition, but they weren't quite home free. The world of bits and the world of atoms do not always integrate seamlessly as we'd like. And in addition to the website, there was one more cost weighing neta porte down. We ran out of money because we were buying inventory. Nataly knew it was time to showe up their cash.

You’ve had a glimpse into the future, and you’re sitting on an idea that could change the world. Now what? Well, prepare for layers of resistance, and be ready to spring into action. Throughout her career, Natalie Massenet has proved her ability to spot – and act on – a trend, first as a fashion journalist and then as founder of the luxury e-commerce site Net-a-Porter, which pioneered online shopping for high fashion. Now, she’s at the helm of the new fund Imaginary Ventures, with $1 billion under management. Natalie and Reid share tactics about how to deliver the future to consumers, manage pushback, and navigate uncharted territory.

Listen to the audio story "Give Me Away" by Mac Rogers: https://www.gideon-media.com/give-me-away

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