How Did You Become a Backable Author?

Welno: I found myself in all sorts of different situations where i was trying to convince people of an idea, and just not having any luck. And at the same time, i was finding that there were people whom i now call backable people who tend to be able to walk into a room and they convince us to take a leap of faith on them. Welno spent five years studying backable people from all different walks of life for his book Backable. He says we can make specific, practical adjustments to our style if we want to become more "backable"