Pro life: balancing business and authenticity

Rod Farvard is a pro trail runner for HOKA living in Mammoth Lakes, CA. Among other things, Rod is a past champion of the Canyons 100k and a runner up of the Western States 100. We recorded this in person at Freetrail HQ in Marinwood, CA, 24hrs removed from a long run together on my home trails.

Topics discuss:

• Feelings approaching the end of the year
• Finding and embracing "Your Path" in life
• Sacrifice as being a necessary element of being On The Path
• Focusing on UTMB after years committed to Western States
• Evaluating his 9th place performance in 2025 and where there's room for improvement
• Supported FKT attempt on the John Muir Trail
• Switching coaches
• Goals for 2026
• A lot more!

Read Rod's Blog

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