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The Opportunity for Tuck in Acquisitions
The business is four times as profitable now as it was in 2019, and it's almost 100% up on our underwriting case. Every one of the GMs that runs each one of those businesses has a product vision revolving mainly around making sure that we grow the audiences but then monetizing them vertically. And I do think you're going to start to see Yahoo do M&A. If you think about what's happened in online advertising, the economics around adding customers have gotten very upside down.