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Running a Competitive Intelligence Program Without a Competitive Intelligence Platform
Healthy Competition: Product Marketing | Competitive Intelligence | Strategy
How to Track Your Competitors With Google Alerts
When you don't have a CI program has been tracking your competitors. You have to like type in some words for your competitors to kind of get a feel for like, what is the right word? Do they have a business name? Should I put it in quotes? Tara sent me a really great list of like just search shortcuts that you can kind of use more holistically when you're searching on Google and those work for Google alerts as well.
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