PX Espresso Hour☕with Luke O'Mahoney cover image

029 - Lauren Gomes (pt.2) - People Experience as a Product

PX Espresso Hour☕with Luke O'Mahoney

CHAPTER

Evolving Brand Loyalty and Community Engagement

This chapter explores the changing dynamics of brand loyalty, showcasing how contemporary consumers prioritize community and experience over brand attachment. Using Gymshark as a case study, it discusses strategies for business scaling through word of mouth and emphasizes the importance of fostering customer loyalty.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner