Core Tools and Components Across Different Markets

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The chapter explores the fundamental tools and components needed in various markets like websites, SaaS businesses, and communities, emphasizing recurring billing, login access, email communication, and help desk support as common needs. It delves into the decision of specialization versus serving multiple markets, showcasing the importance of providing services that customers are willing to pay for. Additionally, the chapter discusses the integration of surveys and tools into projects, highlighting the ease of incorporating tools like ZAPIR, Make, APIs, and webhooks.

Geoff Roberts (@GeoffTRoberts) is the co-founder of Outseta, and he's halfway there, 7 years in. Outseta —the SaaS starter kit and the business behind it— is built and operated on a multi-decade timeline, and it's not been easy to achieve profitability. Geoff shares the ups and downs of a long and painful story; what it means to think and operate both in the here and now as well as focusing on the birds-eye view when it comes to bootstrapping a SaaS business.

We also dive into Outseta's choose-your-won adventure compensation model: a full-time salary of $210,000 for everyone with massive flexibility and choice.

Enjoy this conversation with a veteran of self-funded software.

00:00:00 Building a Platform for SaaS Businesses
00:11:39 The Journey of Building Outsetta
00:17:47 Founding Team Alignment and Bootstrapping
00:26:01 Revolutionizing Compensation and Company Culture

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/geoff-roberts-playing-the-long-game/

The podcast episode: https://tbf.fm/episodes/333-geoff-roberts-playing-the-long-game

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