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Sell Playbook: The Definitive Objection Handling Guide (Jason Bay, Outbound Squad)

30 Minutes to President's Club | No-Nonsense Sales

CHAPTER

Mastering Objection Handling in Cold Calls

This chapter explores strategies for managing objections during cold calls, focusing on the significance of recognizing emotional responses from prospects. It covers different types of objections and underscores the effectiveness of tactful questioning to challenge the status quo and foster deeper conversations.

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