
Deep Dive: Building the Brokerage of the Future
Context with Mike DelPrete
00:00
Navigating Brokerage Challenges
This chapter explores the complexities of starting and managing a real estate brokerage, emphasizing strategic approaches over mere funding. The discussion covers the pitfalls of indiscriminate hiring and team structures, critiquing conventional recruitment practices while promoting quality service and personalized marketing. The speakers advocate for a focus on fundamental practices to enhance professionalism and client engagement in an increasingly noisy industry.
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