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7min chapter
The Delicate Art Of Balancing Marketing Automation
MarTech Podcast ™ // Marketing + Technology = Business Growth
Maximizing ROI with Marketing Automation
This chapter explores the benefits and strategies of utilizing marketing automation to enhance demand generation ROI by focusing on clean data, personalized nurturing, lead qualification, and maintaining a balance between automation and human touch in customer interactions.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode