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Onward with Brian Piper: Building Community and AI

From There to Here

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Building Authentic Communities

This chapter explores audience centricity and the vital role of community and culture in boutique businesses like yoga studios. It highlights the importance of fostering genuine connections that evolve audiences into loyal advocates, while addressing the challenges posed by competition and AI influence. Additionally, it underscores the necessity of clear purpose and ongoing engagement to ensure the success and sustainability of community initiatives.

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