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3min chapter
Flightright-CEO Jan-Frederik Arnold (#769)
OMR Podcast
Anpassung der Marketingstrategien für Reisende
In diesem Kapitel wird erläutert, wie ein Unternehmen seine Marketingstrategien an die Gegebenheiten in verschiedenen Ländern anpasst, um die Bekanntheit unter Passagieren zu steigern. Der Fokus liegt auf der Bedeutung digitaler Werbung und der Herausforderungen bei der Flughafenwerbung, insbesondere in Deutschland.
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