How To Do Winning Keyword Research For 2024
Content and Conversation: Organic Growth Insights from Siege Media
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Keyword Research and Evaluation
The speakers discuss the process of keyword research and evaluation, emphasizing the importance of identifying a full funnel strategy. They explain how to evaluate keywords based on difficulty and click volume, and analyze top ranking posts for links, traffic, and value. They also discuss the concept of keyword difficulty, relevancy score, competitor analysis, and the importance of domain rating and link metrics in determining keyword rankings.
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