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11min chapter
384: Kumospace: From $1M ARR to a Pivot Driven by Churn - with Brett Martin
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Acquiring Customers: Conference Playbook Approach
This chapter provides insights into the conference playbook approach for customer acquisition. The speaker discusses leveraging speaking gigs at conferences, setting up meetings with potential customers, and organizing dinners or breakfasts with prospective customers during these events.
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