Y Combinator Startup Podcast cover image

How To Earn Customers For Life

Y Combinator Startup Podcast

CHAPTER

Examining the Disconnect Between Companies and Their Customers

This chapter explores the adversarial relationship many large companies maintain with their customers, highlighting the detrimental impact of 'dark patterns' on user experience. It urges founders to prioritize user-friendly practices rather than imitating harmful tactics used by major corporations.

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