19min chapter

Newsroom Robots cover image

David Clinch: The Cost-Benefit Analysis of Building vs. Buying AI Tools

Newsroom Robots

CHAPTER

Building vs Buying AI Tools for Newsrooms

The chapter explores the dilemma faced by newsrooms when deciding whether to build or buy AI tools, suggesting a blended approach that focuses on specific needs and workflow alignment. It discusses challenges in evaluating and selecting AI tools, including the rapid advancement of generative AI and the difficulty of assessing different vendors. The chapter also emphasizes the importance of human-in-the-loop, avoiding risks associated with unknown data sources, and the cost considerations of acquiring or developing AI tools.

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