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#126 SaaS Deep Dives: Early Stage Sales, Product Demos & Right to Sell with Jen Abel, Co-Founder JJELLYFISH
Prime Venture Partners Podcast
Do You Have Any Good Techniques for Doing Price Discovery Right?
Pricing is absolutely a science in the one to $10 million stage you absolutely should bring in an expert to support you there, because you're going to leave money on the table. If you are targeting small and mid market businesses, okay, you're probably going to fall somewhere between 10 and 20. Right post product market fit, bring in a pricing expert to make sure that you are taking and receiving as much value as you can have the customer. You do not get to charge your for a limited references or case studies limited social media accounts if they don't want it. Get the logo, get the reference, get the case study that's worth 500 K down the line. So
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