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3min chapter
De vier pijlers van Blue Ocean Strategy
Baanbrekende Businessmodellen | BNR
Intro
Deze aflevering onderzoekt innovatieve benaderingen binnen een hotelketen die zich richt op frequente reizigers. Het succes van hun model is gebaseerd op een goed inzicht in de werkelijke behoeften van moderne reizigers, met een focus op digitale oplossingen en gebruiksgemak.
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