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The Science of Making (and Keeping) Friends

A Slight Change of Plans

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How to Invest in and Maintain Friendships

Risk Regulation Theory says we decide how much to invest in a relationship based on our likelihood of being rejected. The more that we can convey to someone that we won't reject them, the more they can invest with us. Michelle Obama also talked about this in her new book: A relationship is never going to be 5050.

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