Intercom on Product: Building Software in an AI-first World cover image

The principles behind how we build

Intercom on Product: Building Software in an AI-first World

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Think Big, Start Small, and You're Done.

Think big and then start small. Find the first valuable piece shipped out, but you definitely have one eye on the rest. It should be excruciatingly painful to pull things into the essentials or then differentiators - that's what we go and build. Great leadership hinges on some sense of predictability which is so much easier to work with.

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