3min chapter

Design Better cover image

Eileen Fisher, Rewind: How design principles and systems guide a clothing company

Design Better

CHAPTER

The Emotional Component of Designing Clothes

Sustainability has been a huge one lately that we really struggle with because we keep working to go deeper and, you know, sometimes we have real emotional response to something that's actually not the most sustainable of materials. So I think there's this emotional component to the design of your clothing and then there's the form and the function. It sounds like being inclusive and being sustainable, those are also important goals.

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