4min chapter

Huberman Lab cover image

The Science of Setting & Achieving Goals

Huberman Lab

CHAPTER

Dopomine Is the Molecule of Pleasure and Reward

weekly is a good starting place to address how well one performed in the previous week, and then, based on that performance, to up date the action plan for the upcoming week. Any discussion about goals and goal pursuit would be incomplete without a discussion about the molecule dope. Dopomine is often thought of as the molecule of pleasure and reward, but actually it is the molecule of motivation. And there are naturally occurring experiments in humans that mimic that result very accurately.

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