Unbound Merino - The Brand at Unbound - Is About Freedom?

Dan demsky: The brand at ethos is about freedom, but it's not. It was our intention that we will build ta business that will grant us the freedom to live the lives that we want to live. And seeking capital, i's really at odds with that, because once you sell equity in the business, you have shareholders you're beholden to. That's who we are, and we want to remain unbound.