22min chapter

The BarberShop with Shantanu cover image

CRORES of Profit for a HEALTHY Ice Cream Brand?: Decoding Go Zero's Growth Story

The BarberShop with Shantanu

CHAPTER

Success Story of a Healthy Ice Cream Brand in India

The chapter delves into the exponential growth and market dominance of a healthy ice cream brand in India, particularly in the guilt-free ice cream sector. It highlights the brand's success in the single-serve market segment, strategic collaborations, and the brand's focus on quick commerce, showcasing the importance of consumer preferences and innovative product strategies for market success.

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