How Portillo’s markets Chicago hot dogs outside the Windy City
Ad Age Marketer's Brief
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The Future of Portillo's
Nick Scarpino: You are going to see from Portillo's a continued expansion in what we call the Sunbelt. He says that is specifically Florida, Texas, and Arizona. "I love it served on a croissant with cheddar cheese," he said of his go-to order.
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