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5 Marketing Mistakes That Are Killing Your Business
Marketing Against The Grain
Hiring Directly From Your Competitors Is Untrue
"I think hiring directly from your competitor is extremely dicey," he says. "You don't know if they were the leader of the team, the worst person on that team anywhere in between" The bigger the team, 'the harder it is' to assess a candidate's experience and work with other people who have worked for similar companies. But too often we just blindly take that at face value versus like doing the level of digging we need to,' John adds.
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