4min chapter

The Growth Hub Podcast cover image

Mia Mäkipää - Data & Analytics Strategist, AB2B - Get More from your Analytics Setup with GA4

The Growth Hub Podcast

CHAPTER

What Do You Do as a Data and Analytics Strategist?

Veth is a data and analytics strategist who advises companies on what type of data they should use. He says the main issues have to do with the beginning and the end - obtaining, using and utilizing data. "A lot of companies lack the ability or resources to actually transform their data insight into usable action," he adds.

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