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MBA1353 Must Read: The Go-Giver by Bob Burg

The $100 MBA Show

CHAPTER

The Power of Authenticity and Receptivity in Business

This chapter explores key principles from 'The Go-Giver' by Bob Burg, emphasizing authenticity, receptivity, and the benefits of selfless giving. It highlights how these values foster meaningful connections in business and life, presented through the engaging format of a fable.

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