
Ep#2 Planning for Effective Outcomes: "Performance vs. Brand" with Tom Roach & Claire Strickett
On Strategy Showcase
00:00
What Do You Admire About KFC Brands?
Despite being a vegetarian, I think KFC are doing a great job here in the UK. Their brand work is often very appetizing and could make anybody who sees it fancy some chicken right now. Equally, they do things like, but by advertising, you know, meal deal for expounds or lunchtime offer for this much. And so even if you're not actually going out for lunch that day or whatever, I still think it's building those.
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