Episode 267: Content Testing with Erica Jorgensen
UI Breakfast: UI/UX Design and Product Strategy
How to Find Customers Who Have Abandoned Your Company
The tools like user testing, user zoom help you find audiences around the world. They don't have super great coverage in some areas, in particular Africa and Asia. You do need to be careful. Participants self-identify, they might identify as just, for example, a 40-year-old person in Chicago.
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