3min chapter

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Clean Rooms & Amazon Marketing Cloud with Flywheel's Keerat Sharma

The CPG Guys

CHAPTER

What Made You Join Essential Digital Commerce?

Roxanne Jones: We are so incredibly appreciative that you're able to join us today. You know, listeners of this podcast know how retail media is at the center of our community conversation. And clean rooms in Amazon, marketing cloud are a very hot topic on the agenda of brands as they seek to engage consumers. How do you take all of these analytics and insights and data science related outputs and convert them into things that can actually help you versus being interesting anecdotes?Jones: My part focus is around Analytics and insights and figuring out what's actionable.

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