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Ep 87: Craig Somerville, Managing Director at The Reload Group on selling an agency

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How to Find a Strategic Buyer for Your Business

How did you go about finding a strategic buyer? I taught me through because once you guys sort of started thinking seriously about it, what was that kind of next step? Did you have people in mind? Did you engage people to help you figure out those sorts of potential buyers? What was the mechanism? We probably spent 12 or 18 months just talking to people and talking to people who had done it themselves.

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