3min chapter

Creator Science – Learn from today's top content creators cover image

#129: Hayden Hillier-Smith – Logan Paul's former editor on the future of YouTube

Creator Science – Learn from today's top content creators

CHAPTER

How to Frame Your Content to Reach Your Audience

I'm interested in the strategy that you decided to take when going out on your own. If my video gets a hundred thousand views, that's like Mr. Beast getting a hundred million in one of his videos. Like that's the audience that I know I want to capture. And when I can capture them on a hundred000 views, I've done it. That's exactly what I want for my audience. You guys didn't look at analytics much when you were producing videos for Logan. Now that you're doing things on your own, are you looking at your own analytics and using that as any type of guide?

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