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353: Paragon: From Painful Integrations to Finding Product Market Fit - with Brandon Foo

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

CHAPTER

The Importance of Talking to Customers First

I've seen a lot of founders kind of deal with a lot of angst, trying to figure out what their ideal pricing should be when they don't have any customers. I'm curious, like, you know, you took this approach to say we're going to go out and talk to customers first. What was one, one big insight you got from going out and talking to customers that if you hadn't had those conversations would have sent you in a completely different direction or led you to making a big mistake down the line? Yeah, well, I would say that process shapes our entire product strategy and paragon as it is today.

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