Lifers with Christina Farr cover image

Selling into the employer is harder than it's ever been with Included Health's Owen Tripp

Lifers with Christina Farr

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Navigating Employer Healthcare Sales

This chapter explores the intricacies of selling digital health services to employers, focusing on the critical role of brokers and the specific needs of senior benefit directors. It discusses the challenges of low engagement rates among employees with health programs and emphasizes the necessity of proactive outreach and trust-building before health crises arise. The speakers also address the disparities in healthcare accessibility and the importance of raising awareness about available health resources to improve overall employee wellbeing.

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