Mofuku started with a noodle bar and had to work around. The thing to overcome is always in Japan. There's a culture around, yeah, show up. I said at the counter, I slurped my bowl and I get the fuck out. Doesn't work in America because you love, I want a fortop and I want to have dinner here. And I want to spend an hour and a half here. So you have to sort of invent other ways. Do you think that our culture could keep up with a burger counter where it's sit down, get your burger right away? Maybe you get a dessert and then you get the f*** out,. But not every