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5min chapter
Six proven principles to persuade anyone
Nudge
The Power of Social Proof
This chapter explores the principle of social proof and its impact on human decision-making, discussing its evolutionary origins and providing examples in various scenarios. It also delves into how businesses leverage social proof in their marketing strategies and concludes with a personal example of using social proof in advertising on Reddit.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode