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9min chapter
Do Major Record Labels Still Have Brand Identity?
Trapital
Evolution of Major Record Labels: From Iconic Brands to Modern Challenges
Exploring the historical significance of record labels like Def Jam, Death Row, and Ruthless Records, the chapter reflects on their unique sounds and branding during the Golden Era. It also discusses the evolution of major labels in the streaming era, highlighting challenges faced by modern labels and their shift in strategies to adapt to the artist-centric environment.
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Discover
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