Competitor appeals and building leverage

In this episode you will hear: (08:49) Matt Carpenter interview, Part 3 of 3 ² Matt and I continue with our conversation about a need-based appeal ² I share a story about how some colleges are not transparent when it comes to home equity and that can be a game changer ² Matt gives a shout out to a college that does a great job if your income changes from the base year ² Matt and I talk about the easiest way to win a need-based appeal ² Matt discusses whether it is best to make a specific ask versus a general ask when appealing for more money ² Matt and I discuss the importance of tone when you appeal ² Matt tells our listeners, don't use the N word, but you have to listen to find out what the N word is ² Matt and I discuss the competitor appeal ² Matt gives some tips of how to know who is a good school for you to do a competitor appeal with ² Matt shares whether he recommends you send paperwork for one school or, or for no schools, or for many schools ² Matt gives more details about, what the appeal meeting with a financial aid officer looks like ² Matt and I talk about whether the student or parent should initiate the appeal process ² Matt and I discuss whether colleges lead with their best financial offer in the Early Decision round ² Matt closes with some great resources and a special financial offer for our listeners (35:09) Question - A mom from Arizona is a college counselor and she wants to know how she can invited to more college fly-ins. (01:08:32) Interview: Mark interviews Kev Sanders, Associate Director of Admissions, University of Utah Preview of Part 2 o Kev talks about the amazing location of the Utah campus, and he explains all of the opportunities that are available for students at the University of Utah o Kev tells us more about Salt Lake City, which is where Utah is located o Kev describes the athletic school spirit at Utah o Kev goes into more detail about approximately 10 of the strongest programs Utah offers o I ask Kev about some areas that one of the families I am working with that has a student at Utah wishes could be different, and Kev responds to these constructive criticisms Recommended Resource Guide to help first year students complete the Common Application- Application guide for first-year students Speakpipe.com/YCBK is our method if you want to ask a question and we will be prioritizing all questions sent in via Speakpipe. 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