4min chapter

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Part 2 - The 5 Step Formula to Determine Your nCAC

Perpetual Traffic

CHAPTER

Understanding Net Customer Acquisition Cost and Seasonal Influences

This chapter delves into the complexities of calculating Net Customer Acquisition Cost (nCAC), highlighting the impact of seasonality and profit margins during peak sales events. It encourages listeners to engage with practical examples and methodologies to better understand and assess their own nCAC for improved business insights.

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