22min chapter

Acquiring Minds cover image

How to Move the Needle in a $600k SDE Trades Business

Acquiring Minds

CHAPTER

Navigating Business Turbulence

This chapter explores the aftermath of a pivotal speech about a business sale, reflecting on employee sentiments and emotional farewells from the previous owners. It highlights the challenges faced during a summer sales slump, driven by changing consumer behavior post-COVID, and reveals the stress around pricing strategies and job costing in a competitive market. The transformation of the business through strategic marketing and operational adjustments ultimately leads to unexpected growth, showcasing resilience amid uncertainty.

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