7min chapter

MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

Ranking Trust, Privacy, Affordability, And Personalization

MarTech Podcast ™ // Marketing + Technology = Business Growth

CHAPTER

Enhancing Personalization and Data Responsibility in Marketing Strategies

Exploring the challenges and benefits of utilizing AI for personalized marketing experiences while emphasizing the significance of transparency, customer understanding, and trust in the customer journey.

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