Using Personality, Persona & Stories To Keep Customers Interested
Dan Kennedy's Magnetic Marketing Podcast
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How I Grew Up Around Comic Books
Dan Silverclite talks to CNN about his career in marketing with comic books. His grandfather started Archie 70 years ago and the property is still around today. He also wrote Katie Keen, a fashion magazine where readers could submit their clothing ideas for an artist who would then draw them on characters.
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