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31 | From Weeks to Minutes: An AI-Powered Step-by-Step Blueprint to Radically Boost Marketing Efficiency, with Ashley Gross, head of Global Campaigns at Commercetools

Leveraging AI

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Using LLMs to Generate Prospects

In this chapter, they discuss the process of using LLMs (Language Models) to generate a list of 100 to 150 potential prospects for a social media manager. They explain the importance of having a clear and detailed process to guide the AI in generating the desired results. They also mention the benefits of experimenting and saving successful prompts in a prompt library that can be shared across the organization.

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