2min chapter

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This Much I Learned: Professor Roger Martin on the importance of challenging received wisdom

Marketing Week

CHAPTER

Chat GPT and the Future of Writing

Chat gpt can take the territory between heuristic and algorithm. If you're doing perfectly decent writing chances are that will be tougher tougher you to compete with. But if you're trying to write about something that hasn't been written about in that way before chat gpt can't do that it just can't for anybody who knows how chat gpt work. It doesn't think it goes out and figures out the most the most commonly used next word after that word, which is a mystery.

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