Hello there!
In this episode of the Wisenetix Podcast, Rick Purnell, Managing Director of Communications at RPR Company, brings his wealth of experience in media relations within the agriculture industry to the table. Rick talks about the changing landscape of communication strategies, the value of building strong relationships with media outlets, and how to effectively match your messaging with current industry trends. Tune in for an engaging conversation on navigating the complexities of media dynamics in agriculture. Catch the episode on your favorite platform!
"How we deliver information to media channels has evolved, but the core principles remain unchanged."
๐ ๐ฒ๐ฒ๐ ๐๐ต๐ฒ ๐ด๐๐ฒ๐๐: Rick Purnell, Managing Director of Communications at RPR Company, holds a B.S. in Agricultural Communications from Oklahoma State University. With over 21 years at RPR, Rick specializes in strategic communications, media relations, and agricultural issues. He has led successful media campaigns and developed outreach programs, earning recognition for his work in sustainability and animal welfare.
What will you learn:
- (00:00) Highlight
- (00:25) Introduction
- (09:34) Media preferences
- (11:32) Media relationships
- (14:34) Digital formats
- (17:34) Messaging strategies
- (24:31) Refining communication
- (31:11) Final Questions
Are you ready to unleash the podcasting potential of your company?
๐๐ถ๐๐๐ฒ๐ป ๐ผ๐ป ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐ ๐ผ๐ฟ ๐ฎ๐ป๐ ๐บ๐ฎ๐ท๐ผ๐ฟ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ.
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