Ep 159 | Write a talk that actually gets results with Heather Sager
Marketing #Unfiltered
Authenticity in Content Creation
This chapter highlights the significance of crafting content that authentically connects with clients by embracing a casual and experimental mindset. It discusses the common pitfalls business owners face in public speaking and emphasizes the importance of relationship-building and transparency of intentions. The narrative provides five strategies for optimizing speaking engagements to align with desired outcomes, encouraging speakers to define their overarching strategy.
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