
Quantifying the American Mind: George Gallup, and the Promise of Political Polling
New Books in Intellectual History
00:00
Contrasting Political Characters and Election Predictions
This chapter contrasts the leadership styles of Franklin D. Roosevelt and Alf Landon during the 1936 presidential election, emphasizing Roosevelt's dynamic approach versus Landon's reserved personality. It also discusses the impact of polling and public sentiment, referencing the Literary Digest's inaccurate prediction of Landon's victory.
Transcript
Play full episode