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Product Discovery in the Real World: Lessons from The New York Times, Citi, and LinkedIn

Rocketship.fm

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Redefining 'Product' in Diverse Industries

This chapter examines the shifting concept of 'product' in various sectors, informed by the host's experiences in journalism and banking. It contrasts the diverse methodologies of product discovery at organizations like LinkedIn and The New York Times, focusing on the importance of genuine user feedback and hypothesis-driven approaches. Additionally, it discusses the challenges faced by established brands in innovating and the significance of testing ideas discretely to avoid biases.

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