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8min chapter
with LinkedIn Ad Chief Russell Glass
The OMR Podcast International – Go inside the minds of the biggest names in digital and tech
LinkedIn Marketing Strategies and Global Advertising Trends
This chapter explores how marketers on LinkedIn are creating relevant content experiences, using Mercedes as an example. It discusses the structure of LinkedIn's advertising team and the platform's global reach, focusing on the German market. The conversation delves into the dynamics of advertising strategies, emphasizing programmatic approaches and the evolving landscape of ad products.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode